Job Details

Cash App

Growth Marketing Associate Manager

at Cash App

Full Time

Job Description:

Cash App was initially built to simplify peer-to-peer payments and has since evolved into a dynamic financial ecosystem. Serving over 47 million monthly active customers, Cash App provides innovative financial products, including Afterpay/Clearpay, to enhance ways to send, spend, invest, borrow, and save. Cash App’s mission is to redefine the world’s relationship with money, making it more relatable, instantly available, and universally accessible.

The Growth Marketing team is focused on expanding the Cash App network through measurable, efficient, and scalable channels, including affiliate marketing, referrals, and web. The ideal candidate should have experience managing growth marketing channels and be able to adapt their responsibilities based on business needs.


  • Monitor investment in the referrals program, working cross-functionally with Product and Data Science partners to drive virality and efficiency through campaigns, bounties, and messaging.
  • Scale and manage Cash App’s affiliate program, determining the best partners, measurement, and campaigns to achieve multiple business goals.
  • Support the website by driving growth strategy through SEO and conversion rate optimization (CRO).
  • Build out app store optimization (ASO) testing and improvements.
  • Manage tracking and reporting for growth marketing channels in partnership with marketing analytics teammates to measure success and identify opportunities.
  • Manage and work with agencies to execute on channel strategies while tracking activity and performance.
  • Collaborate with Product and Product Marketing to drive successful product launches and increase product awareness.
  • Work with Creative and Product teams to ideate assets and messaging.


  • 2+ years of relevant work experience in growth marketing or user acquisition, ideally in a high-growth B2C tech or startup environment.
  • Experience across a variety of growth marketing channels (e.g., paid social, paid search, affiliate marketing, referrals programs, web).
  • Strong quantitative and analytical abilities to analyze data and develop actionable insights.
  • Familiarity with mobile advertising concepts (attribution, LTV, CAC, return on investment, payback periods).
  • Experience writing SQL queries and proficiency with data visualization tools (Tableau and Mode) are a plus.


  • ASO experience.
  • Excellent communication skills to articulate insights and strategies to both technical and non-technical audiences.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Enthusiasm for the fintech industry and staying updated with the latest trends.


  • Competitive base salary with variable compensation based on location.
  • Healthcare coverage (Medical, Vision, and Dental insurance).
  • Health Savings Account and Flexible Spending Account.
  • Retirement Plans including company match.
  • Employee Stock Purchase Program.
  • Wellness programs, including access to mental health services, financial planners, and a monthly wellness allowance.
  • Paid parental and caregiving leave.
  • Paid time off (including 12 paid holidays) and paid sick leave.
  • Learning and Development resources.
  • Paid Life insurance, AD&D, and disability benefits.

Salary (USD)

$89.4K – $167.5K

Full Time

Job Location

Remote - United States

Job Overview

Job Posted:
Job expire in:
Role Level:
+2 Years
Not specified

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